Segment Entered

EVENT: "EVENTS.CUSTOMER.SEGMENT.ENTERED"

The EVENTS.CUSTOMER.SEGMENT.ENTERED event indicates that a customer has joined a customer segment. It returns details about the customer and the segment.

When the event is used in a "Customer entered segment" distribution webhook, the data object always contains the following required objects:

  • customer,
  • segment.

Additional objects are also sent depending on the purpose:

  • "Notify customers about promotion" sends also the following objects:
    • campaign,
    • promotion_tier,
  • "Send and publish unique codes from campaign" sends also the following objects:
    • campaign,
    • voucher,
    • publication,
  • "Send plain message to customers" sends only the basic objects listed above.

📘

Webhook documentation

This page documents only the event. If you need more details about the webhook payload data that includes this event, go to Webhook v2024-01-01 page.

Example: customer.segment.entered

{
  "customer": {
    "id": "cust_5P5B8oy1pxM3sTOZ8qDpmkpG",
    "source_id": "a-tst",
    "name": "Alex Test",
    "address": {
      "city": null,
      "state": null,
      "line_1": null,
      "line_2": null,
      "country": null,
      "postal_code": null
    },
    "summary": {
      "redemptions": {
        "total_redeemed": 0,
        "total_failed": 0,
        "total_succeeded": 0,
        "total_rolled_back": 0,
        "total_rollback_failed": 0,
        "total_rollback_succeeded": 0,
        "gift": {
          "redeemed_amount": 0,
          "amount_to_go": 0
        },
        "loyalty_card": {
          "redeemed_points": 0,
          "points_to_go": 0
        }
      },
      "orders": {
        "total_amount": 0,
        "total_count": 0,
        "average_amount": 0,
        "last_order_amount": 0
      }
    },
    "loyalty": {
      "points": 0,
      "referred_customers": 0,
      "campaigns": {}
    },
    "referrals": {
      "total": 0,
      "campaigns": []
    },
    "metadata": {},
    "system_metadata": {},
    "created_at": "2024-02-29T14:04:46.506Z",
    "object": "customer"
  },
  "segment": {
    "id": "seg_n3vVcU5t0m3rs4rEPr3C1oU5",
    "name": "New Customers",
    "object": "segment"
  }
}
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