{
"customer": {
"id": "cust_154FDQKcbzygdo231M62r4CD",
"name": "Alex Doe",
"email": null,
"source_id": "4lx-d03",
"metadata": {
"region": "EMEA"
},
"object": "customer"
},
"campaign": {
"id": "camp_AQZ1GLRlbGaC2dETd31VbJQ9",
"name": "Loyalty programme",
"campaign_type": "LOYALTY_PROGRAM",
"type": "AUTO_UPDATE",
"is_referral_code": false,
"voucher": {
"type": "LOYALTY_CARD",
"loyalty_card": {
"points": 0
},
"redemption": {
"quantity": null,
"redeemed_quantity": 0
},
"code_config": {
"length": 8,
"prefix": "",
"charset": "0123456789abcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWXYZ",
"pattern": "########",
"postfix": ""
}
},
"auto_join": false,
"join_once": true,
"active": true,
"category_id": null,
"category": null,
"metadata": {},
"start_date": null,
"expiration_date": null,
"description": null,
"created_at": "2024-01-18T15:18:38.577Z",
"updated_at": "2024-03-14T10:01:16.596Z",
"object": "campaign"
},
"loyalty_tier_from": {
"id": "ltr_0e30613ad01f044517",
"name": "Loyal Star Platinum",
"campaign_id": "camp_AQZ1GLRlbGaC2dETd31VbJQ9",
"metadata": {},
"created_at": "2024-01-24T08:28:02.240Z",
"updated_at": "2024-03-14T10:01:17.717Z",
"earning_rules": {
"ern_FQxftbKUq9E93k00Z3qkC0sX": {
"type": "MULTIPLY",
"multiplier": 1
}
},
"rewards": {},
"config": {
"points": {
"from": 351
}
},
"points": {
"from": 351
},
"object": "loyalty_tier"
},
"loyalty_tier_to": {
"id": "ltr_0e30613ad01f044515",
"name": "Loyal silver",
"campaign_id": "camp_AQZ1GLRlbGaC2dETd31VbJQ9",
"metadata": {},
"created_at": "2024-01-24T08:28:02.240Z",
"updated_at": null,
"earning_rules": {},
"rewards": {},
"config": {
"points": {
"from": 151,
"to": 250
}
},
"points": {
"from": 151,
"to": 250
},
"object": "loyalty_tier"
},
"created_at": "2024-03-14T10:08:14.814Z"
}WEBHOOK
EVENTS.CUSTOMER.LOYALTY.TIER.DOWNGRADED
{
"customer": {
"id": "cust_154FDQKcbzygdo231M62r4CD",
"name": "Alex Doe",
"email": null,
"source_id": "4lx-d03",
"metadata": {
"region": "EMEA"
},
"object": "customer"
},
"campaign": {
"id": "camp_AQZ1GLRlbGaC2dETd31VbJQ9",
"name": "Loyalty programme",
"campaign_type": "LOYALTY_PROGRAM",
"type": "AUTO_UPDATE",
"is_referral_code": false,
"voucher": {
"type": "LOYALTY_CARD",
"loyalty_card": {
"points": 0
},
"redemption": {
"quantity": null,
"redeemed_quantity": 0
},
"code_config": {
"length": 8,
"prefix": "",
"charset": "0123456789abcdefghijklmnopqrstuvwxyzABCDEFGHIJKLMNOPQRSTUVWXYZ",
"pattern": "########",
"postfix": ""
}
},
"auto_join": false,
"join_once": true,
"active": true,
"category_id": null,
"category": null,
"metadata": {},
"start_date": null,
"expiration_date": null,
"description": null,
"created_at": "2024-01-18T15:18:38.577Z",
"updated_at": "2024-03-14T10:01:16.596Z",
"object": "campaign"
},
"loyalty_tier_from": {
"id": "ltr_0e30613ad01f044517",
"name": "Loyal Star Platinum",
"campaign_id": "camp_AQZ1GLRlbGaC2dETd31VbJQ9",
"metadata": {},
"created_at": "2024-01-24T08:28:02.240Z",
"updated_at": "2024-03-14T10:01:17.717Z",
"earning_rules": {
"ern_FQxftbKUq9E93k00Z3qkC0sX": {
"type": "MULTIPLY",
"multiplier": 1
}
},
"rewards": {},
"config": {
"points": {
"from": 351
}
},
"points": {
"from": 351
},
"object": "loyalty_tier"
},
"loyalty_tier_to": {
"id": "ltr_0e30613ad01f044515",
"name": "Loyal silver",
"campaign_id": "camp_AQZ1GLRlbGaC2dETd31VbJQ9",
"metadata": {},
"created_at": "2024-01-24T08:28:02.240Z",
"updated_at": null,
"earning_rules": {},
"rewards": {},
"config": {
"points": {
"from": 151,
"to": 250
}
},
"points": {
"from": 151,
"to": 250
},
"object": "loyalty_tier"
},
"created_at": "2024-03-14T10:08:14.814Z"
}TheDocumentation Index
Fetch the complete documentation index at: https://docs.voucherify.io/llms.txt
Use this file to discover all available pages before exploring further.
EVENTS.CUSTOMER.LOYALTY.TIER.DOWNGRADED event indicates that a customer has moved to a lower tier or a specific tier in a loyalty campaign.
This event is used in a webhook configured in Distributions in Voucherify dashboard.
This page documents only the event. If you need more details about the webhook payload data that includes this event, go to Introduction to webhooks page.
Body
application/json
Event data object schema for customer.loyalty.tier.downgraded.
Simplified customer data.
Show child attributes
Show child attributes
Simplified campaign data.
Show child attributes
Show child attributes
Loyalty tier data.
Show child attributes
Show child attributes
Loyalty tier data.
Show child attributes
Show child attributes
Timestamp representing the date and time when the customer entered a lower loyalty tier.
Example:
"2022-02-25T13:32:08.734Z"
Response
Webhook accepted
Last modified on January 27, 2026
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