Voucherify makes launching and tracking digital promotions easy. Get the documentation, sample code, and developer tools you need to build exactly what you want, fast. We will handle the complexity of promotions delivery and validation. Let’s get building!

What is Voucherify?

Voucherify is an API-first promotion engine for digital teams. With our programmable building blocks you can quickly launch and efficiently manage promotions personalized with customer and session data, including coupons, gift cards, in-cart promotions, giveaways, referral, and loyalty programs.

Voucherify offers a REST-based API and a web dashboard to create and manage promotional campaigns. Our dedicated endpoints help you deliver personalized incentives to any channel, any device, and any e-commerce solution while keeping your data in secure, highly available environments. This is achieved with real-time data synchronization with CRM, product inventory, distribution channels, and other customer touchpoints.

The majority of development work is required at the beginning:

• Connecting the promotion engine to the checkout.
• Synchronizing customer data.
• Connecting marketing distribution channels.
• Integrating with BI tools.

When the integration is done, you can still use API to automate and scale campaigns.

The easiest way to create campaigns is to use the Campaign Manager you can find in the dashboard. However some advanced workflows may still require you to use the API and develop your integration over time.
This is why the crucial part is to align your implementation priorities with your business goals. This guide will help you plan this process with your developers and estimate the expected delivery time.

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Help and support

We offer a team of dedicated, high-skilled developers who have experience with both Voucherify and CRM tools to integrate Voucherify with your existing technology stack. Learn more.

Our team is always ready to support you on your journey with Voucherify. Reach out to us if you have any questions and join our Community on Slack. We're happy to help!

What can I do in Voucherify?

One of the Voucherify priorities is flexibility in building your promotion system. The following examples are meant to give you an overview of what is possible. Keep in mind that there are many more options and each workflow can be customized to fit your business logic.

Get started

Trying to build a PoC? Grasp the basics and start building:

• Get to know our API with a Quickstart guide.
• Read the Complete User Guide to feel comfortable with key concepts and Voucherify workflows.
• Start building with our pre-built libraries and developer documentation:

Get the job done

Assuming your application is able to redeem basic vouchers powered by Voucherify, you can now wrap your head around additional entities and features. These will help you understand how to design a robust promotion system and how to integrate it with your e-commerce & CRM infrastructure.

• Learn how to use validation rules based on the data you import/sync:
  • Customer segments.
  • Products you want to discount.
  • Order structure.
• Once you have validation rules configured, learn how to define a discount or incentive with a campaign. In particular:
  • Coupon campaign.
  • Referral program.
  • Gift cards/
  • Automated cart-level promotions.
  • Loyalty program.
• The last step is to deliver your promotion to customers. Learn how you can share the promotion and what channels are available.

For advanced customization, you should read about how Voucherify handles:

• Metadata (custom fields).
• Webhooks.
• And how to organize your team structure and roles.