What you can optimize
Validations and redemptions
Track code usage, validation attempts, and redemption activity. Monitor success rates and troubleshoot failures.
Create validation rules
Build rules that control who can redeem incentives based on audience, products, order value, and budget limits.
Validation rules reference
Explore all available rule types: audience targeting, product conditions, budget constraints, and metadata filters.
Time limits
Set validity windows, expiration dates, and recurring schedules for campaigns and vouchers.
Create rewards
Configure loyalty and referral rewards: discount coupons, gift card credits, points, material rewards, and pay with points.
Why optimization matters
Voucherify validates every redemption against your rules. The more precise your targeting and limits, the better your ROI:- Prevent abuse: Budget constraints and redemption limits protect campaign spend.
- Control timing: Time limits and validity windows align promotions with business needs.
- Reward loyalty: Configure rewards that drive repeat purchases and customer retention.
How optimization connects to campaigns
Optimization settings work alongside your campaigns:- Validation rules attach to campaigns, vouchers, and earning rules to control eligibility.
- Time limits define when campaigns and codes are active.
- Rewards power loyalty and referral programs.
- Redemptions track all customer interactions with your incentives.